Associate Professor at Tbs Education
I'm an associate professor at TBS Education, where I teach ethical marketing and consumer behavior. I'm also an affiliated researcher at the Institute for Advanced Study in Toulouse.
In my research, I apply the insights of consumer psychology to better understand the deep roots of our gendered consumption choices and our relationship with technology.
Prior to entering academia, I spent eight years as a marketing research manager at TNS Kantar, IPSOS and IFOP, in Paris and in Toronto.
Consumer psychology and ethics applied to:
Gendered Artificial Intelligence
Gendered Advertising | Gendered marketing | Gendered AI | Artificial Intelligence | Gendered robots, chatbots & assistants| Feminism